In 2010, California passed groundbreaking legislation requiring retail sellers and manufacturers doing business in the state to disclose their efforts to eradicate slavery and human trafficking from their direct supply chains. The California Transparency in Supply Chains Act (SB 657) was designed to provide consumers with information to make informed purchasing decisions regarding the products they buy and companies and brands they support.
New Era applauds this effort to raise consumer awareness of labor rights and risks in supply chains as well as of the steps that companies can undertake to address these risks. Our commitment to supply chain social responsibility and transparency is evidenced by our voluntary participation in the Fair Labor Association, a non-profit organization that evaluates and publicly reports on company social compliance programs. Since we joined in 2003, the Fair Labor Association has made available on its website annual public reports containing information on our company’s progress towards implementation of the FLA Code of Conduct.
The New Era Code of Conduct (which is aligned with the FLA Code of Conduct) is based on internationally recognized labor and human rights standards. New Era is committed to upholding this Code of Conduct, including international principles aimed at preventing trafficking<1 and slavery2, and all forms of forced labor. Our efforts include: