Join the club

Earn points on every purchase and unlock exclusive perks as you climb from Bronze to Black Platinum.

Get Started
$1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point $1 spent = 1 point

Sign Up

Join free in seconds and pocket 25 points the moment you create an account.

Earn points

Score 1 point for every $1 spent — plus bonuses for shares, app orders, and your birthday.

Redeem points

Apply points at checkout for instant discounts on exclusive caps and members-only drops.

Different ways to earn

Earn 1 point per dollar spent

Every dollar you spend on New Era gear earns you points toward your next reward — automatically tracked at checkout.

Get Started
  • Create an account 25 points
  • Make 1 in-app purchase 100 points
  • Make 1 apparel purchase 100 points
  • Follow us on Instagram 15 points
  • Happy Birthday 50 points
1000 points = $50

Redeem your points

Every $10 equals 200 points. Redeeming your hard-earned points is easy! Simply apply your points for a discount at checkout!

Bronze

Spend $150

  • Entry Reward: 25 Points
  • Birthday Reward: 50 Points
  • Annual Gift
  • Free Shipping on All Order Sizes

Silver

Spend $275

  • Entry Reward: 50 Points
  • Birthday Reward: 100 Points
  • Annual Gift
  • Free Shipping on All Order Sizes
  • Double Points Days

Gold

Spend $500

  • Entry Reward: 100 Points
  • Birthday Reward: 150 Points
  • Annual Gift
  • Free Shipping on All Order Sizes
  • Early Access to Product Launches
  • Double Point Days
  • Access to Exclusive Discounts

Black Platinum

Spend $1,000

  • Entry Reward: 150 Points
  • Birthday Reward: 200 Points
  • Annual Gift
  • Free Shipping on All Order Sizes
  • Early Access to Product Launches
  • Double + Triple Point Days
  • Access to Exclusive Discounts
  • Access to Exclusive Products

Refer a friend

Give 200 points. Get 200 points

Give your friends 200 points with their first order of $60+ and get 200 points for each successful referral.