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Shop exclusive VIP products

Rewards members get more. Shop premium, limited-edition styles available only with New Era Rewards.

2 Exclusive caps

Black Platinum

New Era Cap Black Platinum Tier Melton Wool Gray 9FORTY M-Crown Adjustable Hat

Exclusive

Black Platinum Tier Melton Wool Gray 9FORTY M-Crown Adjustable

The New Era Cap Black Platinum Tier Melton Wool Gray 9FORTY M-Crown Adjustable Cap features a melton wool fabrication throughout and the New Era Flag at the left-wear side. Additional...
$99.99
Size
New Era Cap Black Platinum Tier Leather 59FIFTY Fitted Hat

Exclusive

Black Platinum Tier Leather 59FIFTY Fitted

The New Era Cap Black Platinum Tier Leather 59FIFTY Fitted Cap features a 100% genuine leather fabrication throughout the cap with the New Era Flag at the left-wear side. This...
$99.99
Size

2 Exclusive caps

Gold

New Era Cap Gold Tier Crystal Pinstripe 59FIFTY Fitted Hat

Exclusive

Gold Tier Crystal Pinstripe 59FIFTY Fitted

The New Era Cap Gold Tier Crystal Pinstripe 59FIFTY Fitted Cap features a 100% wool twill crown and visor with a cotton undervisor and tonal diamante crystal pinstripes throughout the...
$59.99
Size
New Era Cap Gold Tier Multi-Pattern Black 9FIFTY Adjustable Hat

Exclusive

Gold Tier Multi-Pattern Black 9FIFTY Adjustable

The New Era Cap Gold Tier Multi-Pattern Black 9FIFTY Adjustable Cap features a faux suede crown with a woven multi-pattern visor. Additional details include an embroidered New Era flag at...
$48.99
Size

3 Exclusive caps

Silver

New Era Cap Silver Tier Wool Plaid Split Panel 59FIFTY Fitted Hat

Exclusive

Silver Tier Wool Plaid Split Panel 59FIFTY Fitted

The New Era Cap Silver Tier Wool Plaid Split Panel 59FIFTY Fitted Cap features a wool plaid fabrication throughout a split crown construction with the New Era Flag at the...
$55.99
Size
New Era Cap Silver Tier Melton Wool Dog Ear Camper Hat

Exclusive

Silver Tier Melton Wool Dog Ear Camper

The New Era Cap Silver Tier Melton Wool Dog Ear Camper features a wool fabrication throughout with a soft melton wool inner lining. Additional details include adjustable canvas ear straps...
$59.99
Size
New Era Cap Silver Tier Sherpa Pattern 9TWENTY A-Frame Snapback Hat

Exclusive

Silver Tier Sherpa Pattern 9TWENTY A-Frame Snapback

The New Era Cap Silver Tier Sherpa Pattern 9TWENTY A-Frame Snapback features a soft patterned sherpa design through the front panel and the New Era Flag at the left-wear side....
$37.99
Size

2 Exclusive caps

Bronze

New Era Cap Bronze Tier Brush Wash 9TWENTY A-Frame Adjustable Hat

Exclusive

Bronze Tier Brush Wash 9TWENTY A-Frame Adjustable

The New Era Cap Bronze Tier Brush Wash 9TWENTY A-Frame Adjustable Cap features a 100% cotton twill fabrication with a hand brush wash at the seams. Additional details include an...
$34.99
Size
New Era Cap Bronze Tier Jacquard Satin 59FIFTY Fitted Hat

Exclusive

Bronze Tier Jacquard Satin 59FIFTY Fitted

The New Era Cap Bronze Tier Jacquard Satin 59FIFTY Fitted Cap features a green jacquard pattern satin fabrication throughout the cap with the New Era Flag at the left-wear side....
$55.99
Size

How the rewards program works

Become a member and earn points and exclusive rewards every time you shop.

Products are unlocked based on your VIP tier. If you are in an eligible tier, you will be able to purchase product up to that level (Bronze can purchase Bronze tier product, Silver can purchase Bronze and Silver, and so on). If an item is locked, you’ll need to reach the next tier to purchase. Make sure you’re logged in to see your eligible products.

Sign up here and start shopping to earn points towards the first VIP tier. 

Our VIP member collections are a quarterly drop of exclusive, premium quality product available only to VIP Rewards members. These drops are crafted of the highest quality material, getting better and more premium as you level up.

Exclusive product will drop once quarterly, giving you multiple opportunities to level up and gain access to even more with each release.

Once you become a rewards member, start shopping to reach the next VIP tier:

  1. Bronze: 2 purchases and spend $250
  2. Silver: 3 purchases and spend $350
  3. Gold: 3 purchases and spend $500
  4. Black Platinum: 5 purchases and spend $1,000