What types of gift cards do you offer?
We offer Digital Gift Cards, delivered by email, and Physical Gift Cards, available only at participating New Era retail stores. Gift Cards are available in amounts from $25 to $500 USD, in $25 increments. Gift Cards are redeemable at neweracap.com and at participating New Era retail stores in the United States. Each customer is limited to purchasing no more than $1,000 in gift cards, in the aggregate, per day.
Purchase gift cards here.
Where can I use my Gift Card?
Gift Cards can be redeemed for eligible merchandise at neweracap.com and at participating New Era retail stores in the United States. Gift Cards cannot be used at third-party retailers, stadium or venue stores, pop-up or event locations, affiliate websites of stores (including, without limitation, ’47 Brand websites or stores), or New Era websites or stores outside the U.S.
Gift Cards can be used in combination with another accepted payment method. If your purchase exceeds your Gift Card balance, you can pay the remaining amount with another accepted payment method. You can also use multiple Gift Cards on one purchase, but Gift Card balances cannot be combined onto a single card.
How do I redeem my Gift Card?
To redeem a Gift Card online, just enter your 16-digit Gift Card number in the gift card or discount code field at checkout and select Apply. To redeem in store, present your Physical Gift Card or the QR code from your Gift Card email to the associate. The amount on the Gift Card will then be applied to your purchase, and any unused balance stays on your Gift Card for future purchases.
How will I receive my Gift Card?
Digital Gift Cards are emailed to the email address provided once the order has been completed. The email includes your 16-digit Gift Card number, the Gift Card value, and a QR code for in-store use. You will receive your Gift Card details from giftcards@neweracap.com. If you purchase a Physical Gift Card in store, you will also receive an email confirmation with your Gift Card number and value.
Do discounts apply?
Gift Cards are sold at full face value, and employee or promotional discounts do not apply to the purchase of a Gift Card. You can use a Gift Card to pay for merchandise that qualifies for a discount; the discount is applied first, and the Gift Card is applied to the remaining total.
Can I buy a Gift Card with another Gift Card?
No. Gift Cards cannot be purchased with another Gift Card or with store credit.
Is there a limit on how many Gift Cards I can buy?
Gift Cards are available in amounts from $25 to $500, in $25 increments. A customer may purchase Gift Cards having a total face value of no more than $2,000 in any calendar day, whether purchased online, in store, or through a combination of sales channels. We may decline or cancel transactions that exceed or are intended to circumvent this limit (in our sole discretion).
How do I check my balance?
Your Gift Card balance can be checked by selecting View Gift Card in your Gift Card email or by visiting our Check Balance page at https://www.neweracap.com/pages/check-gift-card-balance. You can also ask an associate at a participating New Era retail store, and your receipt will show the remaining balance after each purchase.
Do Gift Cards expire? Are there any fees?
No. New Era Gift Cards do not expire, and we do not charge any fees. Please note that Gift Cards are different from store credit issued for returns, which expires one year after it is issued.
Can I return my Gift Card or exchange it for cash?
Gift Card purchases are final. Gift Cards cannot be returned, refunded, or redeemed for cash, except where required by law. If you believe there was an error when your Gift Card was issued, please contact Customer Service.
What happens if I return merchandise I paid for with a Gift Card?
The eligible refund will be credited back to the Gift Card used for that purchase, up to the amount originally paid with the Gift Card. Any remaining refund will go back to your other original form of payment. See our Return & Refund Policy for details.
What if I lose my Gift Card or Gift Card email?
Treat your Gift Card like cash. If you cannot find your Gift Card email, contact Customer Service and, after verifying your identity and purchase, we can resend the email to the original email address. If you lose a Physical Gift Card, contact Customer Service or visit a participating store. If we can verify the original purchase and remaining balance, we may deactivate the lost card and issue a replacement Digital Gift Card for the remaining balance. New Era is not responsible for lost or stolen Gift Cards or unauthorized use.
How can I protect myself from gift card scams?
New Era Gift Cards should be used only to purchase New Era merchandise. Never use a Gift Card to pay taxes, bills, fines, or debts, and never share a Gift Card number with someone you do not know. If someone pressures you to purchase a Gift Card or share its number, it may be a scam. Report suspected fraud to the Federal Trade Commission at ReportFraud.ftc.gov.
Where can I find the full terms?
Gift Cards are subject to the New Era Gift Card Terms and Conditions at https://www.neweracap.com/pages/gift-card-terms.
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